Leo Burnett was crowned Agency of the Year at the 12th Malaysia Effie Awards, and celebrated the Brand of the Year trophy with our client, Maxis. We brought home 1 Gold, 2 Silver and 6 Bronze effectiveness awards for Maxis, McDonald’s and AIA.
Culture Kancil of The Year. Innovation Kancil of The Year. Advertiser of The Year. Plus 1 Gold, 8 Silvers, 9 Bronzes, 11 Merits, and Bronze Young Kancils winners, too. An impressive win across a diverse range of brands, including Maxis, Tenaga Nasional, McDonald’s, Samsung, Petronas and Jacob’s.
In conjunction with the launch of their flagship store, BookXcess encouraged readers to explore genres that go beyond their usual reading list, and in doing so, discover new and lesser-known books to broaden their knowledge.
In a bid to improve the socio-economic conditions of disadvantaged women, Leo Burnett Malaysia and Women of Will (WOW), brought to life an idea of a living art exhibition titled ‘Rewriting Journeys, Changing Destinies’ in which the main art installation evolved on contributions made by the public to the drive.Read more about it
In recognition of the disconnect between academic qualifications and needs of the workforce, Malaysia Publicis One’s media agency brands organised an, ”Awesome Media Camp” inspired by the reality talent game show, “The Apprentice” for recent university graduates. The one-day Camp created a platform for potential employees to experience what working in media planning is like and created excitement about careers in this highly potent field.More Info
Publicis One announced today its local leadership in Asia, nominated by Nicolas Menat Regional Chief Executive Officer. Publicis One is the global communications enterprise that unites all Publicis Groupe agency brands’ capabilities and expertise under one roof. With more than 7,500 employees, the Publicis One operation is spread across Latin America, Europe, Middle East, Africa and Asia.Read more about it