HumanKind

It's not about advertising or brand propositions or selling products. It's about people & purpose. It's an approach to marketing that serves true human needs. Not the other way around.

That's why everything we do for brands is designed with a human purpose in mind. A brand without a purpose is one that will never be understood or embraced by people. A brand with purpose can be a true agent of change and transform the way people think, feel or act.

Our dream is to be the best creator of ideas that truly moves people - bar none.

Our Network

Leo Burnett Worldwide

  • 96 offices

  • 84 countries

  • 8000++ people

Arc Worldwide

  • 36 offices

  • 42 countries

  • 1110 people

The Apple Story
Our Clients

The Apple Story

Apples have been saying "Welcome" to Leo Burnett visitors since 5th August 1935, when the man Leo Burnett first opened the doors to his new agency in the middle of the Depression. The cynics prophesied that, "It won't be long 'til Leo Burnett is selling apples on the street corner instead of giving them away."

Leo Burnett was not to be swayed in his belief and vision and he said, "When you’re on your economic bottom, the only way to go is up."

He was right. Today, Leo Burnett is the 4th largest communications network in the world and the apples still continue to welcome visitors across each and every one of our 95 offices. So drop by and help yourself to an apple… or two.

Our Clients

We are our brands. More than logos, colors and taglines. Or things people buy. We’re brands that inspire people to do great things. Bring people together. Tried, trusted... even loved. We’re all about that special connection between brands and people.

Tan Kien Eng

Chief Executive Officer

Robert Kay

Managing Director

Michelle Ong

Chief Operating Officer

Eric Cruz

Executive Creative Director

Colin Lee

Chief Finance Officer

Sabrina Abdullah

Head of People & Culture

Sutapa Bhattacharya

Head of Knowledge & Strategy

The Group

Leo Burnett was founded in Malaysia in 1964.

We're part of the 4th largest communication network. Yet, we're still very local, especially in our work. This stems from Leo Burnett's belief that the work we do must must originate from a rich understanding of local culture and insights. And at the same time, perform to global standards,which is best summed up by quote by Leo Burnett himself in 1935 when he first started the agency.

“Good advertising does not just circulate information. It penetrates the public mind with desires and belief “ - Leo Burnett

Leo Burnett Malaysia is part of Star Reacher Advertising Sdn Bhd (250069-U)

Watch our showreel

Arc is a full service Brand Activation agency. We create the experience for the brands that we work with and turn shoppers into buyers online, in-store and on the move through shopper marketing, digital, direct marketing, experiential activation.

Arc Worldwide Malaysia is part of Star Reacher Advertising Sdn Bhd (250069-U)

Watch our showreel

Alpha 245 Communications Sendirian Berhad (216689-T) is a global communications network that generates creative solutions to Client's problems to accelerate business growth. The Agency connects diverse creative minds and works in diverse creative ways for a multitude of clients across a variety of categories including Beverages, Property,Telecommunication, Financial & Insurance, Retail, Pharmaceutical and more. Our approach is rooted in clarity of purpose, creative connections, and open collaboration. Diverse creative minds expand insight, expertise and creativity to disrupt convention and enhance local business solutions.